Blog

Perspectives

The Strength of Story

My father was an amazing storyteller. He had that special gift that drew people to him. Watching him, I understood that stories have the power to create connection. They help us understand the world around us. By telling your brand’s unique, authentic stories, you are creating narratives that set you

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Finding Focus Using the 80/20 Rule

  Whether it’s writing your daily to-do list or defining your business plans for 2024, when priorities compete, choosing the right areas of focus is essential. By concentrating on the most essential 20% of your tasks, you’ll achieve around 80% of your goals. If that sounds like tricky math to

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Is Your Marketing Program Stuck in the 1990’s?

A new year always ushers in the opportunity for growth and change. For Thrower Marketing Group, that means a refresh of our website and a renewed commitment to offering our clients innovative ways to connect with customers. Let’s look at the trends we see emerging (or enduring!) for 2024 and

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